Buy Paulaner Oktoberfest beer online

It's no secret that we are big German beer fans here at Beer Merchants HQ. As such, we always look forward to this time of year as the Oktoberfest beers arrive and it’s time to party Bavarian style.

We are working with our friends at Paulaner to bring the atmosphere, fun and great beer that makes Oktoberfest so special to you. So we decided to help you recreate your own Oktoberfest at home, as we don't want to miss out on the amazing festival spirit.

What is Oktoberfest?

There are two vital things you need to know about Oktoberfest. It’s the biggest beer festival in the world, and it doesn’t happen in October.

Over 7 million people attend the world’s biggest beer bring each year, drinking 8 million litres of beer between them and failing to soak it up with around 500,000 chickens and 300,000 sausages. Being a German beer event you could have probably guessed all that, but what you may not know is that it’s actually held in September, finishing on the first Sunday of October.

So what are the origins of Oktoberfest, and how did we get to this giant celebration of beer and food? Well it starts with a different kind of celebration – a wedding. The first Oktoberbest was on 12 October 1810, when Prince Ludwig married Princess Therese of Saxe-Hildburghausen. The peasants of Munich were invited to celebrate on the fields just outside the city gates, and seem to have had a much better time than the stuffy people at the wedding.

What is Oktoberfest beer?

Paulaner Oktoberfest is one of the original Oktoberfest beers and also one of the most loved. Paulaner Oktoberfest is a rich, full-bodied amber lager with caramel, cracker, lemon, and soft, green grass notes.

Despite being 6% it drinks like a classic German Helles – ultra smooth with just enough bite on the finish to clean the palate.

We have the perfect additions for any Oktoberfest fan, the first thing is the Oktoberfest at Home Mixed Case, which contains everything you'll need for the best Oktoberfest at Home ever.